Instagram Ranking 2025: Competitor Analysis

Effective competitor analysis on Instagram for your success

Find a Creative Analyzer

№1

LP-SPY

LP-SPY - A SPY service for deep analysis of advertising on Facebook and Instagram. Quickly find creatives, pages, popular products, and competitor connections. Optimize your advertising campaigns with LP-SPY!

Advantages

  • Find successful creatives. Discover the most effective ad creatives of competitors and use their experience
  • Track market trends. Stay up-to-date with current trends and adapt your strategy
  • Uncover competitor connections. Find out who your competitors are collaborating with and expand your network
  • Save time and resources. Make informed decisions based on data, not intuition

Tools

  • Instagram competitor analysis
  • Ad creative search
  • Monitoring connections on Facebook
  • Tracking competitor products
  • Effective SPY service LP-SPY
LP-SPY
№2

Anstrex

Anstrex - powerful native advertising analytics. Explore competitor strategies, identify trends, and improve your advertising campaigns. Optimize your Instagram marketing and achieve better results!

Advantages

  • Deep understanding of the market. Get a complete picture of competitors' actions, their strategies and successes for informed decision-making.
  • Saving time and resources. Forget about manual data collection, Anstrex will do everything automatically and quickly.
  • Trend identification. Be the first to notice new trends and use them for business development.
  • Advertising optimization. Improve your advertising campaigns by learning from the successes and mistakes of others.

Tools

  • Deep profile analysis
  • Trend tracking
  • Engagement assessment
  • Finding effective strategies
  • Reporting for improvement
Anstrex
№3

AdSpyder

AdSpyder: Cross-platform SPY advertising analysis. Track competitor ads on Instagram and other networks. Gain an advantage in your niche with insights from AdSpyder! Analyze, adapt, and win!

Advantages

  • Deep reconnaissance. Learn the strategies, tactics, and secrets of success of other players in your niche in order to surpass them.
  • Cross-platform. AdSpyder works everywhere where there is a web browser. No restrictions.
  • Resource saving. Optimize your advertising budget by betting only on proven solutions.
  • Accurate data. Get up-to-date and reliable information about the actions of your opponents in social networks.

Tools

  • Deep profile analysis
  • Real-time reporting
  • Trend monitoring
  • Cross-platform analysis
  • AdSpyder is your assistant
AdSpyder
№4

Google Ads Transparency

Find out what your competitors are advertising on Instagram! Google Ads Transparency is Google's official ad library where you can explore other companies' ads. Analyze their strategies and improve your own!

Advantages

  • Full advertising overview. Find out what ads your competitors are showing in Google Ads and analyze their effectiveness.
  • Market trends. Identify trending topics and advertising strategies used by industry leaders.
  • Budget optimization. Understand how competitors spend money and improve your own advertising campaigns.
  • Time saving. Quick access to competitor advertising data in one place, without manual search.

Tools

  • Instagram competitor analysis: Quick profile analysis
  • Detailed content statistics
  • Hashtag tracking
  • Effective growth strategies
  • Reporting in PDF
Google Ads Transparency
№5

Apptopia Ad Intel

Apptopia Ad Intel analyzes mobile advertising creatives. Discover what ad creatives your mobile app competitors are using. Gain an edge by researching their strategies!

Advantages

  • Advertising Trends. Track successful creatives and adapt strategies to maximize ROI.
  • Competitor Overview. Discover what works for others to stay ahead and grow.
  • Budget Optimization. Reduce spending on ineffective advertising, focus on proven solutions.
  • Creative Ideas. Get inspired by the best examples, create unique and engaging campaigns.

Tools

  • Instagram Trend Analysis
  • Competitor Monitoring
  • Advertising Reporting
  • Apptopia Ad Intel
  • Creative Strategies
Apptopia Ad Intel
№6

Dropispy

Dropispy - a powerful SPY tool for dropshippers and e-commerce. Analyze competitor ads, find trending products, and gain an advantage in the market. Explore successful strategies on Instagram and other platforms!

Advantages

  • Market trends. Find out what is currently relevant in the niche to stay ahead.
  • Budget savings. Reduce the cost of testing creatives.
  • Effective advertising. Optimize campaigns by copying successful strategies.
  • Finding leaders. Identify the best players in the market and their tactics.

Tools

  • Instagram trend analysis
  • Competitor monitoring
  • Effective SPY tool
  • Dropispy advertising analysis
  • Data for e-commerce
Dropispy
№7

BigSpy

BigSpy - a powerful SPY service for analyzing competitor ads on Facebook, Instagram, and TikTok. Find winning creatives, track trends, and optimize your advertising campaigns. Find out what works on Instagram and other platforms!

Advantages

  • Time saving. Instant overview of competitor strategies, quick trend search.
  • Deep insights. Get a complete picture of their advertising campaigns and content.
  • Budget optimization. Find the most effective approaches, avoid unnecessary costs.
  • BigSpy for all platforms. Analyze ads on FB, Instagram, TikTok in one place.

Tools

  • Competitor analysis on Instagram
  • BigSpy ad monitoring
  • Creative solutions for business
  • Effective Spy service
  • Data for growth on Instagram
BigSpy
№8

Pathmatics (Sensor Tower)

Pathmatics (Sensor Tower) - a leader in corporate advertising analytics. Explore competitors' advertising strategies on Instagram and other channels to optimize your own campaigns and stay ahead of the market.

Advantages

  • Deep competitive intelligence. Get a complete overview of market leaders' advertising strategies, identify trends, and adapt your own campaigns.
  • Advertising budget optimization. Understand which creatives and channels deliver the best results, and invest more effectively.
  • Time and resource savings. Automated data collection allows you to focus on strategy, not routine tasks.
  • ROI improvement. Make informed decisions based on competitor data and maximize your return on investment.

Tools

  • Instagram competitor analysis
  • Advertising monitoring
  • Corporate analytics
  • Data Sensor Tower
  • Pathmatics: advertising
Pathmatics (Sensor Tower)
№9

Meta Ad Library

Meta Ad Library is the official Meta ad library. Explore competitor ads on Instagram and Facebook, analyze their creatives and strategies. An effective tool to improve your advertising campaign!

Advantages

  • Complete advertising overview. Find out what others are advertising and their strategies.
  • Budget savings. Optimize costs, don't repeat mistakes.
  • Market trends. Track current offers and topics.
  • Inspiration for creativity. Find ideas for your own campaigns, be original.

Tools

  • Instagram trend analysis
  • Meta ad reporting
  • Tracking competitor strategies
  • Finding inspiration for advertising
  • Official Meta Ad Library data
Meta Ad Library
№10

PiPiADS

PiPiADS - your secret weapon for monitoring ads on TikTok and Facebook! Analyze competitor creatives, identify trends, and create effective advertising campaigns. Track everything you need in one place.

Advantages

  • Trend tracking. Stay up-to-date on popular content so you don't fall behind the competition.
  • Time saving. Quick collection of competitor advertising data instead of manual searching.
  • Strategy optimization. Identify effective approaches to improve your own campaigns.
  • PiPiADS + Instagram. A powerful tool for marketing on TikTok, Facebook, and Instagram.

Tools

  • Instagram Analytics
  • Competitor Monitoring
  • TikTok Ads
  • Creatives Library
  • Facebook Tracking
PiPiADS
№11

Foreplay

Foreplay: Store and organize creatives found from ad libraries. Perfect for analyzing Instagram competitors and inspiring new ideas! Optimize your content plan with Foreplay.

Advantages

  • Creatives at your fingertips. Save and structure the best ideas from Foreplay libraries for quick access.
  • Limitless inspiration. An organized collection of creatives will inspire new, unique campaigns.
  • Time saving. Don't waste hours searching, all successful solutions are gathered in one place.
  • Organization of ideas. Easily classify creatives by tags and projects for convenience.

Tools

  • Profile analysis
  • Saving creatives
  • Competitor monitoring
  • Idea library
  • Foreplay: all in one!
Foreplay
№12

AdPlexity

AdPlexity is a powerful tool for monitoring competitors' affiliate advertising (native, mobile, etc.). Analyze their strategies to improve your own advertising campaigns. Ideal for those looking to outsmart competitors on Instagram and other platforms!

Advantages

  • Deep SPY monitoring. Track successful advertising campaigns of competitors in real time.
  • Revealing hidden strategies. Find out which creatives, geos, and traffic sources bring the most profit.
  • Saving advertising budget. Avoid ineffective spending by copying proven solutions.
  • Increasing ROI. Optimize campaigns based on data, not guesswork.

Tools

  • Instagram profile analysis
  • Monitoring affiliate traffic
  • Spying on competitors
  • Advertising campaign intelligence
  • Advertising performance data
AdPlexity

Features Table

# Tool Main Focus Service Functionality Test Access Price From
1LP-SPYMarketers, advertisers, eCommerceAdvertising analysis, creatives, competitorsFree$39/month unlimited
2AnstrexMarketers, advertisersAdvertising analytics, competitive analysis, Instagram optimizationFree TikTok InStream libraryNative/Push/Pops from $79.99/month
3AdSpyderMarketers, entrepreneurs, SMMCross-platform compatibility, competitor monitoring, advertising analysisFree trialis Free
4Google Ads TransparencyMarketers, advertisers, analystsCompetitive analysis, strategies, advertising libraryFreeFree
5Apptopia Ad IntelMarketers, developers, advertisersCreative Analysis, Competitive Intelligence, Advertising StrategiesFree basic tier + trialfrom $79/month to $1,499/month
6DropispyDropshippers, eCommerceAdvertising analysis, trending products, competitive advantageFree planFree $0
7BigSpyMarketers, advertisers, SMMAdvertising analysis, trend tracking, creative searchThere is freeFree $0
8Pathmatics (Sensor Tower)Marketers, advertisersAdvertising analysis, competitive intelligence, campaign optimizationDemo on requestpricing on request
9Meta Ad LibraryMarketers, advertisers, analystsSearch, analysis, inspirationFreeFree
10PiPiADSMarketers, entrepreneurs, SMMAd monitoring, competitor analysis, creative trends$1 / 3 days trialBasic $49/month, Advanced $99/month
11ForeplayMarketers, SMM, designersSaving creatives, competitor analysis, content inspirationFree trial$49/month (Inspiration), $99/month (Workflow)
12AdPlexityArbitrators, marketers, advertisersAdvertising monitoring, competitor analysis, campaign strategiesDemo, no free trialfrom $149/month (depending on the product)

Useful Information

? What to look for in other people's profiles?
You need to study content, engagement, hashtags, and posting frequency to find strengths and weaknesses.

? Why study others in 2025?
In order to find new trends, adapt strategy, and stand out among other brands.

? What metrics are most important in 2025?
Audience engagement metrics, reach, click-through rate, and conversions are crucial.

? How to evaluate their content strategy?
You should pay attention to the topics, formats, visual style, and Tone of Voice of their publications.

? Where to get data for research?
Use analytics tools, social media monitoring, and your own observations.